Friday, May 8, 2009

Initial first impressions, the design is welcoming and friendly from the tone of colours and the rounded shapes.

In terms of the content it is highly focused on corporate social investment

Activities, which are for the betterment of the community

One gets a sense that PnP wants to be a part of your life.

Also that PnP cares about the same issues you do. (“Climate change”, “career opportunities”, “diet and nutrition”)

In terms of navigation it is problematic and this I think stems from poor ordering of information i.e. Information architecture. The search function which appears on every page is difficult to use, as the results page leaves the user wondering what to do next. The sub-categories that appear on the results page are random and sometimes repeated. Information is poorly sorted.

It seems very packed with content all screaming for attention. Most of which are different functions, which the site fulfils.


A customer could intend to do the following online.

  • Shop online

  • Find recipes

  • Find out about PnP as a brand and as a business

Minutes of the AGM

View articles about PnP in the media

Find out about PnP as an investment

  • Search for the closest store

  • Find out about what PnP is doing for the community/environment

  • Have flowers delivered by Netflorist

  • Find out about PnP sporting initiatives

  • Find out about the various PnP clothing ranges- only one specific clothing brand is made available easily.

  • A more obvious link to PnP go banking

  • A platform to pay TV licenses

  • A repeat monthly shopping list

  • A diet and nutrition chat service or wall posts

  • Find out more about PnP branded products

  • To find out if a certain store carries a certain item

  • To transfer money from one PnP to another (Checkers does this where it was introduced during the festive season when most domestic workers get bonuses these are often in cash. When the domestic travels via taxi/bus to get home thieves would rob them and all the money is gone. In this way you can transfer the money from one PnP to another from sandton to Soweto.)


They do provide the platform to do the following, (however some of the above need a revamp)

  • Shop online

  • Find recipes

  • Find out about PnP as a brand and as a business

Minutes of the AGM

View articles about PnP in the media

Find out about PnP as an investment

  • Search for the closest store

  • Find out about what PnP is doing for the community/environment

  • Have flowers delivered by Netflorist

  • Find out about PnP sporting initiatives


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